Apparently, it serves as a clincher to whatever Pinoys would want to promote about PH.
In its newly-launched website, http://itsmorefuninthephilippines.com, the slogan was used as a punchline. In among its first samples, it said: “Commuting. It’s more fun in the Philippines” alongside a scenic photo of boats in Coron, Palawan.
“Our strategy is simple: while other countries invite you to observe, Filipinos can promise a more heartfelt and interesting experience. Wherever you go, whatever you do in the country, it’s the Filipinos that will complete your vacation and will make your holiday unforgettable,” adds Tourism Secretary Ramon Jimenez, Jr.Apart from the international campaign, DOT also has a local version, “#1forFun” to encourage Filipinos to join the campaign to attract tourists. Continue reading ‘DOT new tourism slogan: “It’s more fun in the Philippines”’